We Promote Running


for Good Health

Is It Allowed To Personally Pace A Friend At An Event?

I intend to start a series of posts explaining and answers several issues of organising and participating in running Events. I intend to use the hashtag #AskTheRaceDirector so that it is searchable across media. Q.1 I intend to personally pace a friend of mine in the next running...
Posted On 07 Jun 2017

Running Events And Quality

In a recent conversation, it was heard that IDBI Life should not be in the running events if they cannot do good events. This was in respect to some of the quality deviations that happened at Kolkata. In an earlier era, I had heard such conversations about Standard Chartered Bank...
Posted On 26 Mar 2016

Why Should A Company Sponsor A Marathon?

Here are a few top reasons…not in any order of importance. 1. Running is a growing sport…while in some countries like US and UK there is an opinion that it has peaked, in countries like India it is just booming. Even in the west, the public health agenda makes it a...
Posted On 03 Mar 2016